Digital Cinema is now a dream come true thanks to RED ONE. It has been used to shoot great movies like District 9, Night at the museum (2), the informant, My bloody valentine, Jumper, the Cleaner, Gamer and more. If you experienced half of what I felt about this baby… please do not hesitate to share your experience with us. Of course, it has to be a different serial number of the camera that you will need to display. If I see a post with my baby’s serial, I will look for you.

If you have been using an an agency for your marketing or if you have been approached by an agency for your marketing needs, you – by now – must be familiar with the idea of “you need to know your consumer” or “you need to define your audience.”
How does one identify an audience?

In many ways Advertising intends to change the experience and sometimes lives of people who are exposed to it. May TV spots have given a new meaning to products, brands, services or even political messages. In this case, a Coke TV spot has changed its creative director: John Norman’s live. The Interpublic Group firm, which makes the warm-and-fuzzy Wal-Mart Stores ads and Geico’s cheeky gecko, has tapped John Norman, executive creative director of Wieden + Kennedy Amsterdam, as its chief creative officer. The Martin agency is hiring one of the Mad Men who created the award-winning global ad that helped Coca-Cola get its marketing mojo back.

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